Now you can use the same secrets to sell your home.
The time-tested strategies in this report are guaranteed to
maximize the number of people who seriously consider
making an offer on your home. And the more people
interested in your home, the faster it will sell.
Once people make up their minds to sell, they usually
want to get to the end of the process as quickly and
smoothly as possible. Plans to move or to purchase a
replacement home sometimes can't go forward until the
old home is sold. Added to that, buyers tend to be suspicious of homes that sit on the market for an extended
length of time.
We make it our business to help you sell quickly at a
top-dollar price that puts the most money in your pocket.
We hope you'll find these 12 selling tips helpful and that
you'll call us for more information arid assistance. We
know many more secrets to sell your home quickly — arid
we'll be happy to put them to work for you!
We'll use the following selling secrets to sell your
home faster and get you the best possible price.
- Priced Right.
Experience shows us the right
price sells a home faster than any other factor. When
the listing price is set higher than 5% above market
value, the price alone discourages buyers. Remember, an
overpriced home scares away potential buyers who think
they can't even afford to look at your home. Buyers who
do look at an overpriced home know they can get more
home for their money elsewhere.
- Top Condition.
A home that sparkles gets top
dollar when it comes to the bottom line. Next to
“the right price,” which plays a vital role, “move-in
condition” sells your home fast. Get rid of the junk you've
accumulated (be ruthless), clean top to bottom, and refurbish where needed.
Generally speaking, spending elbow grease is as effective as cash. Good investments: carpet shampoo, floor polish, stronger light bulbs (or extra lamps), open curtains,
white graphite for locks, household oil for hinges, window
cleaner, brass polish, bagged limestone for damp odors,
hydrogen 1)eroxide mixed with cream of tartar for stained
porcelain, amid soap-scum remover for filmy ceramic tiles.
Dare to make your home look better than you've ever
had it looking before. Make it truly “a model home.”
- Curb Appeal.
Your home gets only one chance
to make a good first impression. That’s why curb
appeal is probably one of the most critical points iii
selling. Buyers are apt to fall in love at first sight or not
at all.
If a buyer is not immediately turned on, chances are
the first impression will not be counteracted by the most
perfect floor plan or the most immaculate and tasteful interior. Buyers “in love” picture themselves
at home in your home, and they are the ones
willing to pay your price. Spruce up the
view of the home from the street. Keep
lawns mowed and shrubs trimmed. Make sure shutters
are straight and windows are clean. If you have blinds,
keep them at a uniform height across the front of the
home for a neat appearance. Spruce up the front door,
mail box and walkway — whatever will enhance your
home’s “buy me” look.
- Bright Decor.
Probably the best dollar-for-dollar
investment for selling your home fast is fresh paint.
Neutral colors are best, as they are unlikely to clash
with other people’s furniture and accessories. Few buyers
relish the idea of having to paint before moving into their
new home.
Next to fresh paint, fresh carpeting (replaced for either
condition or color) makes a big difference.
- Rooms To Maneuver.
The three most inspected areas in any home are tile kitchen, master bed-
room and garage. In the kitchen, clear off counters
and unclutter cupboards. Remember, some prospects will
judge the whole home by the cleanliness of the oven.
In the master bedroom, move or remove furniture
to create spaciousness. Clean out off-season
clothes and clutter to make closets appear
larger. The ideal garage stores only cars,
so throw out your junk to show off room
for theirs.
- Flexible Financing.
The more
buyers you appeal to, the greater your
chances of selling faster. Be flexible.
Consider FHA and VA financing, seller financing,
a price reduction, or paying closing costs, points or a
decorator’s allowance. Flexibility can give you something
your neighborly competition won't have — a fast sale.
- Teamwork.
Selling a home is a team effort
between you, as the home seller, and your profession
al real estate team. Be ready to tell us the “pleasure
points" of your home and neighborhood, and supply
information on utility costs. We'll exchange feedback on
how to keep your home at its maximum marketability.
- Good Seasoning.
Make the most of the season
by accenting your home with color and fragrance.
Depending on the time of year, potted flowers out
front, a wreath on the door or a crackling fire in the fireplace will add colorful and welcoming touches. Add pleas-
ant fragrances by putting potpourri in bathrooms, baking
cookies or bread, grinding up cinnamon or vanilla sticks,
or by placing aromatic extracts on an electric burner or
light bulb. A feeling of freshness and cleanliness everywhere is a must. To help with this, run a lemon or orange
through the garbage disposal.
- Show Time.
During showings and open houses,
plan to be away from home, but let our team know
how to reach you quickly. Experience has taught us
that too many introductions can spoil a showing. When
you're away from home, agents accompanying prospects to
see your home will leave their business cards. Alert us
afterward so we can follow up.
- Meetings And Greetings.
When you are at
home, do all you can to avoid
making the prospect feel like
an intruder. This means
keeping children close to
your side and pets out from
underfoot — some people
are afraid of or allergic to
animals. Be your usual
friendly self, but low key. It’s
true, buyers want to buy from
someone they like, but their
time in your home will be
better spent looking around
rather than socializing.
- Negotiations.
Approach negotiations in a positive frame of mind, not as an adversary of the
buyer. After all, you both want the same thing — a closed
sale. Negotiating can be challenging, even fun. Leave most
of the discussion of price, terms, possession and other
conditions up to us. After all, that’s our business.
- Contract Signing.
One of the most important moves you can make is to reply immediately
to an offer. When buyers make an offer, they
are right then — in the mood to buy your home.
Moods, as you know, change, and you don't want to lose a
sale because you stall in replying.

E-Mail Laura at: laura@lauragilley.com today!